Dallas, Texas——pure health Announced a new partnership with Prime Group US and Shaner Hospitality to bring Pure rooms to three properties in the company’s portfolio: Playa Largo Resort & Spa in Key Largo, Art Ovation Hotel in Sarasota and Hilton Miami Aventura.
“We are excited to partner with Prime Group US and Shaner Hospitality and launch Pure rooms at three exceptional hotels in Florida,” said Zachariah Webster, President of Pure Wellness. “These hotels are located in markets where travelers are increasingly seeking quality wellness accommodations, and Pure provides a powerful way to enhance the indoor environment, increase room rate premiums and support overall guest satisfaction. We look forward to supporting Prime Group US as they bring this enhanced room experience to their guests.”
Pure uses a proprietary, multi-step process to transform standard guest rooms into health-optimized spaces that provide 99% antiviral and antimicrobial protection, air quality that exceeds HEPA standards, and hypoallergenic comfort.
Prime Group US and Shaner Hospitality see Pure rooms as an opportunity to enhance the guest experience while maintaining the competitive position of their Florida portfolio.
“Our goal has always been to invest in initiatives that truly enhance the guest experience and enhance asset performance,” said Heather Strauss, Director of Hotel Asset Management, Prime Group US. “Pure is a perfect fit with this strategy, delivering differentiated wellness offerings that appeal to today’s travelers and support guest satisfaction and business advantage. We are excited to launch Pure rooms at Playa Largo Resort & Spa, Art Ovation Hotel and Hilton Aventura Miami.”